TCU LEAP

A safer, smarter way home for Horned Frogs.

A safer, smarter way home for Horned Frogs.

Services

UX Case Study

Client

Student Project

Year

2021

Credits

TBD

Info

Developed in Intro to Creative Practice, TCU Leap was a freshman UX/UI project focused on improving student transportation around campus. Through surveys with over 20 participants, interviews with the Executive Director of Student Leadership and Involvement, and on-site research, our team identified key concerns about safety, reliability, and convenience for students traveling to the airport. We discovered that previous shuttle systems were often cancelled last minute and underused, leaving students feeling unsafe when commuting late at night. Our solution reimagined the experience as both practical and community-drivenfeaturing a redesigned shuttle system with a distinctive horned frogthemed waiting station equipped with security poles, an updated bus interior plan, and an interactive mobile app that lets users track routes and connect with fellow Horned Frogs on the same trip.

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